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amy hates




amy hates




CONTACT creative, who lives to inspire amazing beings to dream bigger, follow their heart [instead of those darn dangling carrots] + know that ANYTHING is possible!

Whether I'm creating a website, writing an inspirational blog post or taking photos of a faraway land, my intention is always to create things to inspire those around me... encourage them to take some leaps, make some moves, CHANGE, E X P A N D + defy logic!!

Hola, I'm Amy Moore and I'm a:

web + graphic designer


branding, social media + email marketing strategist

content creator

retreat hostess

mindset coach

I love new adventures, fresh air + nachos. I heart all furry friends + think their rumps are the cutest things ever [how do you look at a corgi's butt or pig's curly tail and not just giggle?]. And music energizes my soul [I take a lot of dance + twirl breaks throughout the day].

I want to explore this big, beautiful world of ours and never stop. I crave learning about everything, including myself. I truly believe that we each have a unique light, and by sharing them with each other, love + positivity spread. Look at you glow, m'dear!

What's with the carrot hatred?

I do love REAL carrots, I'm just really not fond of the dangling carrots provided by employers, educational systems and society in general just to name a few. 

I found myself chasing one carrot after another in my old career in particular… job after job. A better salary, a better title, a sense of security and so on. Year after year it would always be there… that darn carrot. Evolving ever so slowly into the next carrot and the next.

Ironically, there was a drastic turn of events and the old company I worked for was purchased by a much larger one. During the transition something crazy happened…

They actually gave me the carrot! The whole thing! Everything I had been working so hard for. And it turns out that it was nothing like I had hoped.

So, that was it for me. No more metaphorical carrots. If I am going to chase after something in this amazing life I have been given why would it be anything other than MY dreams? My passions? A life of purpose + adventure? A life of freedom?

My hope is...

...that my articles + resources will inspire others to take a leap out of the unfulfilling repeat cycle that life can so easily turn into when you are not following your heart.

Week after week turns into month after month, and before you know it five more years have gone by because you were too busy… working for just a paycheck. Did you ever see that movie “Crazy, Stupid Love?” This babysitter is angry with the mother of the kids and as the mother tries to give her cash as a payment the sitter shouts:

Think about it…what would your dream life be? If you won the lottery today and bought all of the stuff you wanted…what would you do after that? For the rest of your life?

After all, what is the absolute worst thing that can happen if you followed your dreams? It doesn’t work out and you are back at square one? Wouldn’t square one be better just knowing that you had tried?

Anything is possible! Plant the (non-carrot) seed and see what grows!

Thanks to my brilliant friend that is what we now call it. Working only for a paycheck equals slutty money. So just say no to being a money slutface and pursue your passions instead!

"I don't want your slutty money!"

A metaphor for an unattainable goal that if actually achieved will not be as rewarding as originally perceived, AND shall instantly be replaced with new dangling carrot.

AHC's Dictionary (aka Amy vocab):

dangling carrot:

Money that is earned by working ONLY for a paycheck.

slutty money:

Passion-less, non rewarding, stressful, counting-the-seconds-until-the-day-is-over work that does not in any way contribute to your goals or dreams.

slutty money work:

Your mission statement. A summary of all that you stand for and believe.


Let's work together!

contact amy for m(o)ore info

I help change-makers create the business + life of their dreams with all things branding, marketing and positive mindset shifting!

Let's create a brand that makes you feel... proud, unstoppable, super helpful to others, and sooo excited to wake up each day to do exactly what you do. Let's share those magical gifts of yours with the world (in a super pretty way)!

find me grammin' at @amyhatescarrots

find me grammin' at @amyhatescarrots

Lots of: inspiration, adventures + shenanigans!